Marker Groupe

( Out-of-Home Advertising )

Out-of-Home Advertising (OOH)

Bring your brand closer to your target audience at the busiest locations across the city. From billboards and transit advertising to a wide range of outdoor media channels and custom activations, increase brand awareness and deliver your message to a broader audience.

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(Real Success Stories)

Discover the results driven by strong partnerships and effective media strategies. Explore the communication and media solutions we have developed for brands across various industries.

Out-of-Home Advertising

Out-of-Home Advertising

Out-of-Home Advertising

Whatever the scale of your brand’s communication objectives, we help you reach your target audience in the right locations. Through our nationwide advertising network and international media partnerships, we plan and manage local, national, and global campaigns.

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Global Out-of-Home Advertising

Connect your brand with target audiences in international markets. Execute multi-country out-of-home advertising campaigns through media networks and local partnerships across different countries.

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National Out-of-Home Advertising

Increase your brand’s visibility across cities and locations throughout Türkiye. Plan nationwide campaigns across billboards, street furniture, transit advertising, shopping malls, and other out-of-home media channels.

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Amplify Your Brand’s Impact with
Out-of-Home Advertising

Reach a Wider Audience

Connect with broad audiences by advertising in high-traffic urban locations and across different areas of everyday life. Increase your brand’s visibility and recognition.

Increase Brand Recall

Build a lasting presence in your target audience’s minds through repeated brand encounters throughout their daily routines. Strengthen brand recall with consistent visual communication.

Be Present at Physical Touchpoints

Reach your target audience in the locations they visit throughout the day. Strengthen your brand communication by connecting with consumers as part of their everyday experiences.

Reach Every Corner of the City with Out-of-Home Advertising

OOH Advertising

Bring your brand into your target audience’s everyday lives through billboards, street furniture, bus shelters, transit advertising, and a variety of other out-of-home media formats. Reach broader audiences with your advertising message through strategic location and media selection.

Make Your Brand Part of Everyday Life

Increase your brand’s visibility at the busiest locations across the city. Reach your target audience through multiple touchpoints, including billboards, street furniture, digital screens, bus shelters, and transit advertising. Boost brand awareness and create a strong out-of-home presence through strategic location selection and effective media planning.

Our Out-of-Home Advertising Formats

Billboard & Megaboard

Increase your brand’s visibility with billboards and megaboards strategically positioned in high-traffic areas and key transit routes. Reach broad audiences through large-format advertising displays.

CLP & Citylight Advertising

Make your brand message part of everyday life with City Light Posters (CLP) and street-level advertising displays in high-traffic pedestrian and vehicle areas.

Transit Advertising

Turn your brand into a moving presence across the city through advertising on buses, metros, trams, metrobus systems, and taxis.

Bus Shelter & Station Advertising

Transform waiting areas and transit points into effective brand touchpoints through advertising placements at bus stops, metro stations, and tram stops.

Shopping Mall Advertising

Reach consumers at different stages of their shopping journey through digital screens, advertising displays, and custom brand activations in shopping malls and retail locations.

Airport Advertising

Turn high passenger traffic at airports into valuable brand communication opportunities. Connect with your target audience across terminals, waiting areas, and passenger transit zones.

Elevator & Indoor Advertising

Reach your target audience directly during their daily routines through elevator and indoor advertising screens in commercial buildings, residential complexes, offices, and business centers.

Stadium & Event Advertising

Connect your brand with the energy of high-attendance events through advertising opportunities at stadiums, concerts, trade shows, and event venues.

( Our Process )

Our Out-of-Home Campaign Management Process

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Discovery & Analysis

We analyze your brand’s objectives, target audience, and campaign expectations. We evaluate out-of-home advertising channels that best align with your intended audience and communication goals.

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Strategy Development

We prepare a media plan by identifying the most suitable locations, advertising spaces, and campaign durations. Our planning takes into account your budget and reach expectations.

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Execution & Launch

We manage the booking, purchasing, and implementation of selected advertising spaces. We oversee the preparation and placement of advertising materials in accordance with the requirements of each media channel.

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Performance Tracking & Optimization

We monitor ad placements to ensure they run at the designated locations and for the agreed durations. We evaluate campaign execution and provide reports on media delivery and the overall campaign process.

Questions

Questions

Questions

FAQ

Got questions? We’ve got answers. If you can’t find what you’re looking for, feel free to reach out.

Out-of-Home Advertising is an advertising model designed to reach consumers in public spaces outside their homes. It can be delivered through various media formats, including billboards, street furniture, bus shelters, transit advertising, and building facades.

Out-of-home advertising includes billboards, street furniture, bus shelters, metro and transit environments, vehicle wraps, building facades, and various other outdoor advertising spaces.

Out-of-home advertising is suitable for brands of all sizes and across different industries that aim to reach broad audiences, increase brand awareness, or strengthen their visibility in specific locations.

Location selection is based on several factors, including target audience profiles, daily movement patterns, campaign objectives, area traffic, and the positioning of advertising spaces.

Campaign duration depends on the selected media channels, locations, budget, and communication objectives. Plans can range from short-term campaigns to long-term brand awareness initiatives.

OOH is a broad term that covers all forms of advertising outside the home, including billboards, bus shelters, and vehicle advertising. DOOH refers specifically to out-of-home advertising delivered through digital screen technologies.

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