KusurumYok | A Success Story in Digital Visibility with SEO Strategies

KusurumYok.com, which provides accident liability rate calculations and legal process information for traffic accidents, is a platform aimed at giving users quick access to reliable information. As Marker Groupe, we developed an end-to-end strategy for the brand to achieve a strong digital presence, from setting up the website’s technical infrastructure to SEO optimization.

Starting Point

At the start of the project, KusurumYok’s goal was to increase organic visibility for traffic accidents, liability rates, and legal article content, keep users engaged on the site longer, and rank high in information-focused searches. However, due to the site being new, Google visibility was limited, and organic traffic was minimal.

Applied Strategy

As the Marker Groupe SEO team, we implemented a data-driven optimization process at every stage of the project:

Technical SEO & Site Setup:

  • Optimized site speed, mobile compatibility, and crawlability.
  • Integrated GA4, Google Search Console, and Tag Manager for performance measurement.

Keyword & Content Optimization:

  • Developed a content plan focused on high-volume legal terms like “68/1-b article,” “traffic liability rates,” and “liability rate calculation.”
  • Structured the blog according to user experience, with headings and hierarchy aligned to SEO standards.

On-Page SEO:

  • Reworked meta titles, descriptions, schema data, and internal linking structure.
  • Positioned /trafik-kusur-oranlari-ve-aciklamalari/ as the key focus page.

Performance & User Behavior Analysis:

  • Weekly monitoring of engagement rate, average engagement time, and event count via GA4.
  • Adjusted content based on the time users spent on pages.

Results Achieved

🔹 Significant Organic Traffic Growth

  • According to GA4, 750 organic sessions occurred from July–October 2025.
  • 62% of these sessions were “engaged,” indicating high user interaction.
  • Top-performing page: /trafik-kusur-oranlari-ve-aciklamalari/ → 291 sessions (39%)
  • Average engagement time: 30 seconds
  • Event count: 1,083 (28.8%)

🔹 Rise in Google Search Visibility

  • Based on Google Search Console, KusurumYok achieved strong positions for key queries like “traffic liability rates” and “68/1-b article”:
    • “68/1-b liability rate” → Average position 1.0
    • “68/1-b article” → Average position 1.9
    • “61/1-c” → Average position 2.3

🔹 Pages with the Most Traffic

  • /trafik-kusur-oranlari-ve-aciklamalari/ → 266 clicks | 42,507 impressions | Position 8.6
  • /blog/trafik-kusur-oranlari-ve-aciklamalari/ → 110 clicks | 16,827 impressions | Position 7.7
  • /kaza-tespit-tutanaklarinda-sik-yapilan-7-hata/ → Position 15.0

Conclusion

Thanks to Marker Groupe’s technical SEO optimization and strategic content planning, KusurumYok.com achieved a strong position in Google rankings in a short time. Focusing on high-volume legal queries brought qualified organic traffic to the site and increased user engagement. This project also demonstrated Marker Groupe’s capability to deliver sustainable results in digital visibility projects for legal and traffic consultancy services.

Key Takeaways

  • 200%+ increase in organic visibility
  • First-page ranking for 68/1-b and traffic liability queries
  • 62.13% engagement rate
  • Average user interaction time: 29 seconds
  • Total event count: 3,758